New EU rules kick off in July 2029. From transfers to sponsors, investors and agents, we get your club match-fit for compliance.
Under the EU's AMLR, professional football clubs become obliged entities for transfers, sponsors, investors and agents. Here's what gets checked — stand by stand.
Player transfers
What gets checked
- The other club is verified
- The owners behind that club are identified
- Where the transfer fee comes from
- The payer matches the contract
Keep compliance connected to the football activities your club already understands.
From player transfers to sponsors, investors and agents, TruePlay keeps everything organised, checked and documented in one place. Simple for your team, ready for the new rules.
Player transfer · TR-2025-124
Transfer Haitam Aleesami
InitiatedWho is moving?
Search the football reference register, or pick someone from your squad.
One clear process from football activity to final decision.
First we go deep into your club and make you ready. Then we hand you the platform that keeps you compliant.
23%
Overall readinessBoard approvals, new roles, staff training and running real deals through new processes don't happen overnight. Start now and 2029 is a formality. Wait until 2028 and it's a scramble.
Don't leave it to injury time.
Kick-off: Where your club stands today. Most clubs already have some pieces in place, but nothing is joined up. We start by mapping it honestly, area by area.
Readiness workshop: We go deep into your club. We sit down with sporting, finance, legal and management, walk through real deals and find the gaps before a supervisor does.
Game plan: Close the gaps, one by one. A risk assessment signed off by the board, clear roles, written procedures and trained staff — built around how your club already works.
Platform: Then we hand you the platform. Checks, monitoring, reporting and the audit trail run in TruePlay — so you're compliant on 10 July 2029, and every season after.
Compliance touches more than one department.
Transfer Player X
One shared record
Everyone works from the same transaction and the same information.
One process. One source of truth.
Here we go!
Your Club × TruePlay
Deal agreed. Contract until 2029 — and beyond.
Medical done, paperwork on record, every party checked. All that's missing is your signature.
- MedicalPassed — identity verified
- Personal termsAgreed — owners identified
- PaperworkOn file — full audit trail
Your Club
Sources confirm: the deadline is not moving.
Preparing for 2029starts now.
New responsibilities require new processes, systems and ways of working. Clubs need time to understand what changes, decide who is responsible and make compliance part of their existing football operations.
We're building that infrastructure before the deadline arrives.